Consumer oriented
This Lowes location is the closest big hardware store to me. I previously frequented Home Depot but have found myself heading to Lowes more because of location.
Lowes is very different from its competitor, Home Depot, in that their layout is geared more towards the consumer rather than the contractor. The service staff are all very helpful but at times, I find I have to go out of my way to find someone available to help. But once I do, they are very customer service oriented. The prices are very competitive as well as the range of products. Over the last couple of years, I bought tiles and more expensive hardware to complete a kitchen remodel.
I definitely recommend shopping at Lowes if you have to choose. The store has everything you need.