This store has it right!!
all the indie labels ,no attitude, cool minimal art deco decor..

just hope and pray they bring in USA indie beauty products and clothes.

loves it!!

From the inexpensive beaded velvet Vietnamese thongs to the towering wooden platform sandals and boots by Sky, Diavolina (Italian for 'little she-devil') specializes in sexy shoes for women. Designer names, no-names and local talent can all be found in this cozy, bustling shop.

Everyone is extremely helpful, which you don't find at most boutiques on Robertson, unless it feels like they are throwing themselves at you. I am able to find an entire outfit, down to the shoes here without having to go to big department store. To the woman who said that Diavolina looks cheap but at Jimmy Choo prices I say some people don't get fashion just the price tag or name droppers and because this store is so eclectic its probably just out of her grasp. You must go here, I tell everyone.

The collection of accessories here is fantastic. Their shoes are really chic, incredibly wearable, and well priced. They will last you for seasons to come. Also, the jewelry is really nice and are great accents to any wardrobe. I have never bought a bag from here, but they definitely all have potential.

I really dont know why this store is so popular, but I am not impressed. The salespeople are friendly enough but the shoes... not so great. The ubiquitous leopard print in the store is unnerving (not to mention so 80's) and since almost all of the shoes are either strappy or stilleto, it's not really my cup of tea. You can usually find clothes at the back of the store marked down and the cashwrap display case has some good jewelry finds like gold necklaces w/leaf motifs, but that's about it.